Marketing Science: How Retailers Deal With Consumer Buying

Owning a business or selling a product, you can go to all the training you want, but figuring the moods and wants of the consumer can be challenging. Continue reading →

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Half of All American Consumers Visits McDonald’s Each Month

McDonald’s in the last decade has counter acted against special interest group attacks and minimum wage increases. They did this while embracing costumer trends in taste and technology. Continue reading →