America is passionate about not only watching the end of the year contest between the top two NFL teams, but also the commercials. But how much does it cost the companies to get their ads placed during the game?
The Super Bowl ads, and presumably the Super Bowl as well, will be on NBC next year, and hoo boy, is the Peacock Network looking to cash in. Variety reports that NBC is asking $4.5 million for 30-second spots, obviously a record and a 12.5 percent increase over Fox’s rate just this past year.
Why on earth would anyone pay this much money for a single commercial? Because the Super Bowl is the most-watched television program of the year; Super Bowl XLVIII was the most-watched show in human history with 111.5 viewers.
Just ten years ago a Super Bowl ad spot ran for $2.4 Million