NFL merchandise sales stats are rolling in and it points to women having a big purchasing share into the brand.
According to StatisticBrain.com, women make up 46% of NFL merchandise being purchased.
|Women and sports|
|Percent of women major league soccer fans||47.2%|
|Percent of women Major League Baseball fans||46.5%|
|Percent of women National Football League fans||43.2%|
|Percent of women National Hockey League fans||40.8%|
|Percent of women National Basketball Association||37%|
|Percent of NFL Merchandise purchased by women||46%|